Concept build — Restaurant · Web Design / Local SEO
A lakeside grill at a Middle Tennessee marina
A seasonal destination spot running on a dated, insecure site. A concept for a redesign that matches how much people love the place.
Concept build — a self-initiated redesign exercise for a real local business, not a paid engagement. Shown to illustrate approach, with the business kept anonymous.
A lakeside grill at a Middle Tennessee marina
The problem
A seasonal lakeside spot that's been going for a couple of decades has an old, non-secure website and a menu buried in a PDF. The place is a destination; the site doesn't say so.
What I built
A fast, secure redesign that leads with the view, the signature nights, and how to get there.
Clear seasonal hours and menu, easy to read on a phone at the dock.
Search structure built for the tourism traffic already looking for lake dining.